The Krewe of Brewe hosts the Beach Babe Contest to honor the entrant who has the most Mardi Gras spirit, the most sparkling personality and a heart for a good time. It is not a beauty contest. Music, hot dog and hamburger plates for sale, Beach Babe contest. The Krewe is a co-ed group on Pensacola Beach who parades in the Krewe of Wrecks Parade on Pensacola Beach and the Navarre Beach parade, as well.

Their charitable campaign raises money for Homes for Heroes.